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Nintendo DS - Marketing and Sales | | Nintendo DS - Marketing and Sales: Encyclopedia II - Nintendo DS - Marketing and Sales | | The Nintendo DS is currently seen by many analysts to be in the same market as Sony's PlayStation Portable, although representatives from both companies have stated that each system targets a different audience. Nintendo particularly is attempting to differentiate the DS from other more traditional handheld game machines, including the PSP, and its own Game Boy line. Currently, the Nintendo DS is outselling the PSP in total worldwide unit sales with over 13 million units sold, as of January 2006. The system's promotional slogans revolve arou ...
See also:Nintendo DS, Nintendo DS - Functionality, Nintendo DS - Design and specifications, Nintendo DS - Technology, Nintendo DS - Inputs and outputs, Nintendo DS - Firmware, Nintendo DS - Compatibility, Nintendo DS - Interference, Nintendo DS - Wi-Fi Internet Connectivity, Nintendo DS - Battery life, Nintendo DS - Regional division, Nintendo DS - Software library, Nintendo DS - Key first-party titles, Nintendo DS - Major second and third-party titles, Nintendo DS - Screenshots, Nintendo DS - Accessories, Nintendo DS - Marketing and Sales, Nintendo DS - Software Development, Nintendo DS - Hacking the DS Wi-Fi, Nintendo DS - DS Wi-Fi over the Internet, Nintendo DS - Nintendo Wi-Fi Connection, Nintendo DS - Releases, Nintendo DS - North America and Japan, Nintendo DS - Europe, Nintendo DS - Australia/New Zealand, Nintendo DS - China, Nintendo DS - Colors, Nintendo DS - Special editions, Nintendo DS - Limited editions, Nintendo DS - Promotional packages, Nintendo DS - Trivia, Nintendo DS - Other current handhelds | | | Nintendo DS, Nintendo DS - Accessories, Nintendo DS - Australia/New Zealand, Nintendo DS - Battery life, Nintendo DS - China, Nintendo DS - Colors, Nintendo DS - Compatibility, Nintendo DS - DS Wi-Fi over the Internet, Nintendo DS - Design and specifications, Nintendo DS - Europe, Nintendo DS - Firmware, Nintendo DS - Functionality, Nintendo DS - Hacking the DS Wi-Fi, Nintendo DS - Inputs and outputs, Nintendo DS - Interference, Nintendo DS - Key first-party titles, Nintendo DS - Limited editions, Nintendo DS - Major second and third-party titles, Nintendo DS - Marketing and Sales, Nintendo DS - Nintendo Wi-Fi Connection, Nintendo DS - North America and Japan, Nintendo DS - Other current handhelds, Nintendo DS - Promotional packages, Nintendo DS - Regional division, Nintendo DS - Releases, Nintendo DS - Screenshots, Nintendo DS - Software Development, Nintendo DS - Software library, Nintendo DS - Special editions, Nintendo DS - Technology, Nintendo DS - Trivia, Nintendo DS - Wi-Fi Internet Connectivity, Comparison of Handheld gaming consoles, History of video games, List of Nintendo DS games, List of Nintendo DS WiFi games | | |
| | | Nintendo DS: Encyclopedia II - Nintendo DS - Marketing and Sales
Nintendo DS - Marketing and Sales
The Nintendo DS is currently seen by many analysts to be in the same market as Sony's PlayStation Portable, although representatives from both companies have stated that each system targets a different audience. Nintendo particularly is attempting to differentiate the DS from other more traditional handheld game machines, including the PSP, and its own Game Boy line. Currently, the Nintendo DS is outselling the PSP in total worldwide unit sales with over 13 million units sold, as of January 2006. The system's promotional slogans revolve around the word "Touch": in the United States, Australia, and New Zealand: Touching Is Good; in Canada: Don't Touch, Touch; in Japan, and China: Touch!; and in Europe: Touch me!. The only exception to this is the new campaign slogan in the United Kingdom, Open up and play.
At the time of its release in the United States, the Nintendo DS retailed for $149.99 USD. The price dropped to $129.99 USD on August 21, 2005, one day before the highly-anticipated North American releases of Nintendogs and Advance Wars: Dual Strike.
The DS has come packaged with several deals. One such deal is the Teal and Pearl Pink bundles (the latter being exclusive to Toys "R" Us and Target stores) that include the "Best Friends" edition of Nintendogs, which is not sold separately. The most recent bundle is a Red DS bundle that includes Mario Kart DS. Both sell for $149.99.
Other related archives11 March, 2004, 2004 Indian Ocean earthquake, 2005, 2006, 24 February, 27 February, 3D engine, 50 Cent, 802.11b, ARM, AUD, Accessories, Activision, Advance Wars: Dual Strike, Alan Cumming, AlphaDream, Animal Crossing: Wild World, Aruze, As of 14 March, As of August 2005, As of June 2005, Asphalt Urban GT, August 21, August 8, Australia, Black Friday, Bowser, Brain Training for Adults, Canada, Capcom, Castlevania: Dawn of Sorrow, China, Comparison of Handheld gaming consoles, DS flash cards, Darkain, December 2, December 21, December 26, Dig Dug: Digging Strike, E3, Electronic Arts, Europe, Feel the Magic: XY/XX, FlashMe, Fullmetal Alchemist: Dual Sympathy, G-Unit, GBA cartridges, GP2X, Game & Watch, Game Boy, Game Boy Advance, Game Boy Advance SP, Game Boy Color, Game Boy Micro, GameCube-Game Boy Advance, Gizmondo, Goomba, Guilty Gear Dust Strikers, History of video games, IP, Ignition, Jam with the Band, January 2006, January 5, Japan, Jay Mohr, July 23, Jump Superstars, Kirby: Canvas Curse, Koei, Konami, Kyoto, LCD, Linux, List of Nintendo DS WiFi games, List of Nintendo DS games, Lunar: Dragon Song, MB, MHz, MP3, MPEG-4, Madden NFL 2005, Mario, Mario & Luigi: Partners in Time, Mario Basket 3on3, Mario Kart, Mario Kart DS, McDonalds, Meteos, Metroid, Metroid Prime Pinball, Metroid Prime: Hunters, Metroid Prime: Hunters - First Hunt, Mew, Mr. Driller: Drill Spirits, N64, NZD, Namco, New Zealand, Ni-Fi, Nintendo, Nintendo Revolution, Nintendo Stars Catalogue, Nintendo Wi-Fi Connection, Nintendogs, Nintendogs Best Friends Version, Nokia N-Gage, North America, November 21, November 25, November 29, November 3, October 24, October 7, PassMe, Pepsi, PictoChat, Pikachu, Ping Pals, Play-Yan, PlayStation Portable, Pokémon Dash, Poképark, Polarium, Poppy Montgomery, Princess Peach, Project Rub, Puyo Pop Fever, Puyo Puyo Fever, RMB, Rayman DS, Resident Evil: Deadly Silence, Ridge Racer DS, Robots, Rumble Pak, SD, SNES, Sega, Seiken Densetsu DS: Children of Mana, Sonic Rush, Sonic Team, Sony, Sony PSP, Spider-Man 2, Sprung, Square Enix, Super Mario, Super Mario 64 DS, TFT LCD, THQ, Target, The Urbz: Sims in the City, Tickle Me Elmo, Tiger Woods PGA Tour, Tony Hawk's American Sk8land, Toys "R" Us, USD, Ubisoft, United Kingdom, United States, VU Games, Viewtiful Joe: Double Trouble, VoIP, Wario, WarioWare: Touched!, Wayport, Wi-Fi, Yoshi, Yoshi Touch & Go, Z80, Zoo Keeper, alarm clock, battery, camouflage, captive portal, computer mouse, control pad, dead pixels, dot pitch, emulate, firmware, gigabit, grams, handheld game console, joystick, khaki, megabytes, memory cards, microphone, minigames, mouse, multimedia, pixels, polygons, processors, region free, resolution, semiconductor, solid state, speech recognition, stereo, stylus, touch screen, video games, web browser, wireless network, yen
 Adapted from the Wikipedia article "Marketing and Sales", under the G.N U Free Docmentation License. Please also see http://en.wikipedia.org/wiki |
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