 | Donald Trump: Encyclopedia II - Donald Trump - Career
Donald Trump - Career
Trump began his career at his father's company, the Trump Organization, and initially concentrated on his father's preferred field of middle class rental housing. In the 1970s he benefited from the financially strained New York city government's willingness to give tax concessions in exchange for investment at a time of financial crisis.
Donald Trump - 1980s boom
As a talented dealmaker, he was able to secure loans with little collateral in the 1980s and created an empire in real estate, casinos, sports, and transportation, becoming something of a celebrity in the process. He put on front rank boxing cards at his casinos featuring the likes of Mike Tyson and revelled in the publicity they brought him. His buildings are all characterized by a somewhat satirical personality cult around himself. The name "Trump" always appears in the name of his buildings (Trump Tower, Trump Taj Mahal, etc.), and often the decor features large letter "T"s in prominent locations. This self promotion also led to criticism and ridicule, most notably by Spy Magazine, which printed unflattering photographs and satirical commentary of Donald Trump and his wife Ivana. The 1980s also saw the brief emergence of an American cycling stage race, the Tour de Trump (1989–1990).
Donald Trump - Bankruptcy
By 1990, the effects of recession left him unable to meet loan payments. Although he shored up his businesses with additional loans and postponed interest payments, increasing debt brought Trump to business bankruptcy and the brink of personal bankruptcy. Banks and bondholders had lost hundreds of millions of dollars, but opted to restructure his debt to avoid risking losing even more in a court fight. Also in 1990, he co-produced the game show Trump Card in syndication.
By 1994, Trump had eliminated a large portion of his $900 million personal debt and reduced significantly his nearly $3.5 billion in business debt. While he was forced to relinquish the Trump Shuttle (which he had bought in 1989), he managed to retain Trump Tower in New York City and control of his three casinos in Atlantic City. Chase Manhattan, which lent Trump the money he needed to buy the West Side yards, his biggest Manhattan parcel, forced a sale of the parcel to Asian developers. According to former members of the Trump Organization, Trump did not retain any ownership of the site's real estate - the owners merely promised to give him about 30 percent of the profits once the site was completely developed or sold. Until that time, the owners kept Trump on to do what he did best: build. They gave him a modest construction fee and a management fee to oversee the development. They also allowed him to put his name on the buildings that eventually rose on the yards because his well-known moniker allowed them to charge a premium for their condos.
In 1995, he combined his casino holdings into the publicly held Trump Hotels & Casino Resorts. Wall Street drove its stock above $35 in 1996, but by 1998 it had fallen into single digits as the company remained profitless and struggled to pay just the interest on its nearly $2 billion in debt. Under such financial pressure, the properties were unable to make the improvements necessary for keeping up with their flashier competitors.
In 1999 Donald's father Fred Trump, a multi-billion dollar real estate mogul, passed away. Fred Trump, the same man who cosigned Donald's first business loans, also happened to be the man who enabled Donald to escape from the massive financial morass he had created over the decades. Unfortunately, creditors who got stuck with the past losses were not as fortunate. Whereas Donald walked away from his empire unscathed, others were forced to take catastrophic writeoffs and losses even up to 2004 when Trump refused to continue to back his casino. Although Trump boasted he would build a bigger empire than his father, in the end, his father built an empire so large it could even accommodate Donald's most lavish personal losses.
On October 21, 2004, Trump Hotels & Casino Resorts announced a restructuring of its debt. The plan called for Trump's individual ownership to be reduced from 56 percent to 27 percent, with bondholders receiving stock in exchange for surrendering part of the debt. Since then, Trump Hotels has been forced to seek voluntary bankruptcy protection to stay afloat.
The Forbes 400 lists his net worth at $2.7 billion, though Trump himself claims to be worth over $5 billion. However, on October 26, 2005, the New York Times published an investigation into the history of Trump's net worth which suggested that the figures stated by Forbes have regularly been several times greater than his actual worth, even though they have been much lower than Trump's own estimates.
Donald Trump - Politics
In 1999, Trump indicated an interest in running for president on the Reform party ticket in 2000, although he was previously a Republican. He withdrew after the party disintegrated into factionalism.
Trump's political views are largely centrist. He is pro-choice regarding abortion and supports gay rights, Social Security privatization, and tax cuts such as those implemented by President Bush. In 2004, Trump expressed opposition to the Iraq War but claims to have still voted for Bush due to his tax cut policy. Trump has contributed to both Republicans and Democrats, interestingly having donated slightly more money to Democratic candidates. In the first 6 months of 2005 he gave almost $20,000 to political campaigns, all but $2000 to Democrats. Senators he has recently supported include Hilary Clinton and Chuck Schumer of New York, Frank Lautenberg of New Jersey and John McCain of Arizona. He also refused to favor one candidate over the other in the 2004 U.S. Presidential Election giving $2,000 to both John Kerry and George W. Bush.
Trump has recently attacked the official "Freedom Tower" plan for rebuilding the World Trade Center, claiming the plan to be "a pile of crap", and claims that most New Yorkers want the Twin Towers of the World Trade Center rebuilt, with a symbolic 111 stories, one story taller than the original predecessors (the "Twin Towers II" plan). He claims they would be taller, better, stronger, cheaper and safer than the proposed "Freedom Tower"; however, there is skepticism that the Twin Towers II proposal will actually replace the Freedom Tower plan and be built. In a recent CNN poll over 63% of voters wanted to see Trump's plan go into action.
In December 2005, rumors began to circulate that Trump was considering a run for Governor of New York as a Republican in 2006. However, this rumor proved false as Trump stated "I'm not going to run for governor because I'm having too much fun doing what I'm doing now."
Donald Trump - Television
In 1990, Trump's Atlantic City casino was used for the game show Trump Card, produced by Fielder-Berlin.
In 2004, Trump became the executive producer and host of the NBC reality show, The Apprentice, in which a group of competitors battled for a high-level management job in one of Trump's commercial enterprises. The other contestants were "fired", or eliminated, from the game. The winner of the program is "hired" into The Trump Organization with a 1-year "introductory" contract with a salary exceeding $250,000. At the end of each episode, Trump eliminated one contestant by telling them, "You're fired," which became a somewhat popular catch phrase. For the first year of the show Trump was paid a mere $50,000 per episode (roughly $700,000 for the first season), but following the show's initial success, he is now paid a reported $3,000,000 per episode ($48 Million USD if the job interview lasted for 16 weeks), making him one of the highest paid TV personalities.
Trump has also been included in numerous television commercials over the years obtaining him a $1 million fee for a Pizza Hut commercial in the 1990s, a $3 million fee for a Dominos Pizza commercial in 2005 as well as a $5 million fee for his Visa Card commercial the same year.
A Muppet of Donald Trump also appears in an episode of the 36th season of Sesame Street, alongside grouch Muppet Donald Grump.
Trump also guest starred on an episode of The Fresh Prince of Bel-Air, when he almost buys their mansion for his nephew. The episode, called "For Sale by Owner", was episode 25 in the show's 4th season.
At the 2005 Emmy Awards, he sang the theme song for the classic TV series Green Acres. He wore a farmer's outfit and held a rake in his hand while singing the song. He won the award for "Best Emmy Idol" for his performance, which he shared with Will and Grace's Megan Mullally. He was reffered to as "Diva Donald".
On October 24, 2005, Donald starred as himself on Days of our Lives. On the soap opera, Donald went to give a donation to the Horton Foundation.
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 Adapted from the Wikipedia article "Career", under the G.N U Free Docmentation License. Please also see http://en.wikipedia.org/wiki |